Toyota Kirloskar Motor (TKM) has launched the All New Toyota Innova at a price ranging from Rs. 10.51 lakhs to Rs. 15.8 lakhs (ex-showroom prices, New Delhi). Toyota Innova that has been running on Indian roads for 10 years now is the only MPV in India that has won J.D. Power Asia Pacific, Automotive Performance, Execution and Layout Award (APEAL) and the J. D. Power Asia Pacific Initial Quality Study Award (IQS) consecutively since 2007.
The Toyota Innova has been a strong player in the MPV segment in India since its launch in 2005. The success of Toyota Innova pestered other market players to venture into the MPV segment.
Since, the New Innova is based on Toyota’s IMV (Innovative International Multi-purpose Vehicle) Platform, the MPV ensures better fuel economy, safety, handling, comfort and environmental sensitivity. Powering the new Toyota Innova is a 2.5 Litre Engine.
“Now with the Innova turning 10, it is indeed a proud moment for all of us at Toyota to have witnessed a successful journey for the past decade. We thank our loyal customers for their support and trust in our brands that has helped us reach this milestone,” says N Raja, Director & Senior Vice President (Sales & Marketing), Toyota Kirloskar Motor Pvt. Ltd.
The New Innova sports dark grey dual tone alloys, new front grille, mildly restyled sides, rear chrome back door garnish, outer mirror cover with turn signal indicator.
The interiors sport a wood finish steering wheel, new design leather seats, foldable seats in second and third row, wood finish arm rest panel, roof vent at the third row and a touch screen display audio with CD, DVD, USB, Aux-in and Bluetooth with remote control.
To ensure safety, Toyota Kirloskar Motors had recently announced to incorporate standardized front SRS airbags in every models. “We are very pleased to announce that Toyota Kirloskar Motor is the first manufacturer in the mass segment to have standardized front SRS airbags across all our models and in all grades. Safety has always been of utmost importance to us and this has been further reiterated by our efforts to standardize airbags in all our models,” explains N Raja.
As so many market players are getting into the MPV segment, the launch of new Toyota Innova would help the company to maintain its position in the MPV segment in India.
(Note: The images used are for representation purposes only)