Tata Motors have launched the Hexa Downtown Urban Edition in India. The Hexa Downtown will be available with two packages, which are ‘Absolute’ and ‘Indulgence’. The prices of the Hexa Downtown start at Rs.12.18 lakh (ex-showroom, Delhi) for the XE variant of the Hexa. According to Tata, the Downtown edition of the Hexa amplifies the luxurious side of the SUV. The values of the regular Tata Hexa start from Rs.11.72 lakh for the XE 4×2 variant and goes up to Rs.17.07 lakh for the XTA 4×2 variant.
Mayank Pareek, President, Passenger Vehicle Business Unit, Tata Motors, said, “In order to offer our customers with an adrenaline pumped driving experience, we are happy to introduce the urban edition of the successful and versatile SUV, Hexa. The Hexa has caught the imagination of the country with its distinctive on-road and off-road abilities. It has completely changed the face of Tata Motors and witnessed a strong traction in the market. The Hexa Downtown, as the name suggests is a vehicle enthused by the city life to match the clients’ charged urban lifestyle. With the new edition of the Hexa Downtown, we are sure to take forward our brand promise of offering customers aspirational products along with sheer value. On the lower-spec XE, XM and XMA trims, the Total package adds new tan seat covers, while the Indulge package on the lower variants gets them new 16-inch alloy wheels. The top-spec XT and XTA trims, with the Indulge package, come with two Blaupunkt 10.1-inch infotainment screens for the rear and a dashboard-mounted heads-up display that provides speed limit alerts, battery voltage and tyre pressure information.
The Tata Hexa Downtown edition gets up to 15 new features as associated to the regular Hexa. Up first is the new Urban Bronze colour for the exterior on the Hexa Downtown. Also, the SUV gets exclusive ‘Downtown’ badging. Also included are new tan leather seat covers and a chrome suite pack, which adds a dash of chrome on the front end, side-steps and the wing mirrors. Additionally, in order to makes even more comfortable, the Hexa Downtown also gets wireless phone charging and 10.1-inch rear seat entertainment unit from Blaupunkt. Rounding up the list of new features is a heads-up display (HUD), a tyre pressure monitor system and newly designed 16-inch alloy wheels.
The Hexa was already a feature-rich SUV and now with these additions, it sure takes the premium-ness a few notches higher. In case you want to get your hands on one, make sure you go to a Tata dealership at the earliest as the Hexa Downtown will be available only in limited numbers. The entry-level XE variant of the Hexa Downtown is about Rs.45,000 dearer than the base variant of the standard Hexa, whose range starts at Rs.11.72 lakh and goes up to Rs.17.08 lakh (ex-showroom, Delhi).