Honda Brio based electric car under development

A company backed by Nest co-founder Tony Fadell is taking Andy Rubin's startup to court.


Honda Cars India has combined the bandwagon of auto manufacturers contemplating overview of electric vehicles in the country. As per a recent report from Mint, the company’s first ever EV for the Indian market would be based on the Brio hatchback’s platform. Earlier, Maruti Suzuki and Toyota had expressed their intentions to launch electric cars for the Indian consumers by setting up a lithium-ion battery manufacturing plant in the country.

The Japanese automaker is currently readying the next generation Brio hatchback. And, simultaneously, Honda might also be informing the platform to accommodate an electric vehicle to be based on it. Mr. Jnaneswar Sen, Senior VP, Marketing & Sales, Honda Cars India, has revealed that the company commenced work on the EV strategy for India a while ago. The buzz is that discussions on the type of EV and constructing a battery plant were held at a recent Honda Cars India board meeting. An announcement is on cards anytime soon. Currently, no other automaker besides both the home-grown automakers, Tata Motors and Mahindra & Mahindra, is retailing electric vehicles in India. The report also states that Honda will identify the type of electric vehicles to be locally manufactured in India. As per an announcement made by the company, by 2030, 65 percent of its sales will come from electric cars, out of which 15 percent will be pure electric.

Reliable sources have told us that Honda’s Indian arm is yet to zero down on the body style of the electric vehicles that it intends to build. There is lot of brainstorming going on at the company’s global headquarters in Japan to chalk out the strategy for India. As for the Japanese and European market, it would launch the Honda Urban EV Concept’s production version in 2019 and 2020 respectively. However, it would not be heading to the Indian shores as the company is in favor of a completely different, low-cost model to begin with to test the customer response. Meanwhile, in other news, Honda’s most successful vehicle till date in India, the City sedan, completed a journey of 20 years in the market. The Government of India is also pushing the use of e vehicles and plans to go all electric by 2030. Now, Honda is planning to be a leading player in electric vehicle segment in the country. That’s the reason why Honda is planning to introduce an affordable electric car which could drive huge sales volume.